In memory of
01/26/1921 - 10/03/1999 (78)

We remember Akio Morita for turning technology into emotion and intuition. His vision still inspires those who innovate to improve life.
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
Wolky honors Akio Morita, Japanese entrepreneur and co-founder of Sony Corporation, who passed away on October 3, 1999, in Tokyo. Born in Nagoya on January 26, 1921, Morita revolutionized the world of technology, turning Sony into a global icon of innovation and quality. Under his leadership, Sony introduced groundbreaking products such as the Walkman, Trinitron TV, and Compact Disc, shaping modern consumer culture. Morita’s philosophy was to trust intuition over market data — to understand people’s desires by observing how they live. His vision bridged East and West, blending Japanese craftsmanship with global ambition. Akio Morita remains a symbol of creativity, leadership, and the belief that technology should serve to enrich human life.
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